In a November 14, 2009 article within the Healthcare section of The Los Angeles Times, the recent increase in need for hand sanitizer during the fight against the H1N1 virus was addressed.  President and CEO of HandSanitizerStore.com, Warren Persky was interviewed as a supplier of this germ fighting product.
“Anticipating the wave of demand, Warren Persky started an Internet operation, HandSanitizerStore.com, in September to sell the disinfectants he makes. He advertised with Google and used its Website Optimizer to help his company show up on searches that use the term ‘hand sanitizer’.
And business is great.
Persky says he has so many orders for his pen-style pocket sprays and half-ounce sanitizing gels that his suppliers can’t keep up. His customers include hotels, restaurants, county health departments, home care companies, banks and construction firms.”
Read the full Los Angeles Times article here.
This is making a lot of sense to me.
This is a good approach to what, for some, may be a controversial topic. Very well though out post.
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